Through its Dallas division, The Kroger Co. has rolled out a new service to supply local restaurants.
Called Kroger Restaurant Supply, the offer connects restaurateurs with fresh food at wholesale prices, the Kroger Dallas division said yesterday. Kroger noted that the service, now available in the Dallas-Fort Worth (DFW) metro area, is designed to provide restaurateurs an alternative to ordering large quantities with “highly variable” prices and requiring deliveries on a schedule. defined.
Kroger Restaurant Supply offers competitive, non-fluctuating wholesale pricing; options to purchase items by the case or individually; and seven-day delivery, according to Kroger. The company said the new service makes it easier for local restaurants to keep customers’ favorite items on the menu.
“Running a restaurant has always been difficult, and today it feels like it’s harder than ever,” said Jay Scherger, director of the Kroger Technology & Digital/E-Commerce Accelerator at the supermarket giant. Cincinnati-based, in a statement. “This new service will bring our fresh assortment directly to regional businesses, all at consistent pricing, product availability and delivery rate they can rely on.”
Potential customers for Kroger Restaurant Supply include regional restaurants, bakeries and catering businesses, Kroger said. The service offers free next-day delivery on all orders of $250 or more, and businesses can order before midnight and receive next-day deliveries seven days a week.
“Supply chain bottlenecks are affecting nearly every restaurant in the country,” commented Corey Mobley, executive director of the Texas Restaurant Association’s North Texas Region. “This opportunity comes at just the right time for small independent restaurants. We are proud to work with Kroger to strengthen our industry.
Restaurants and other catering customers can place their first order on kroger.com/restaurantsupply. The website says the service offers a “wide range product assortment” and is geared towards smaller, more frequent orders, offering “a flexibility you won’t find with other comparable food vendors.” Businesses must submit an EIN and Texas State Tax ID to begin an order.
“Like our resident customers, we know our business customers want options and solutions that deliver fresh food, consistent pricing and reliability,” said Keith Shoemaker, president of Kroger Dallas Division. “When our DFW restaurants think of food, we want them to think of Kroger. We look forward to delivering this new offering and expanding our global grocery ecosystem.”
Overall, the Coppell, Texas-based Kroger Dallas division has more than 15,000 employees and operates 109 retail food stores.